Founded in 1948, Genuario's Floor Covering Center has been a family owned and managed business for over 50 years. It originated from the dreams of two young relatives, Roland and Vincent Genuario, who began by selling asphalt tiles out of a truck and garage. Their entrepreneurship lead to the opening of the first store in 1949 on 38 Main Street which was known simply as The Floor Covering Center. The success of the store depended on the dedication, spirit of fairness and loyalty to their customers and employees. In 1951, the business moved again to 1 Wall Street and the Genuarios hired their first employees. Through the hard work and energy of the Genuario family, The Floor Covering Center expanded its residential and commercial base becoming the largest carpet, tile and laminate showroom in the area. After the flood of "55" Roland and Vincent were forced to relocate. In 1956 they built a new store at the current location-106 Main Street and changed the name to Genuario's Floor Covering Center.

Sandra Tomaselli joined her father in 1978 helping out with sales and bookkeeping. Roland retired in 1982 and Vincent took over the ownership and management of the business. Seven years later Jim Tomaselli began working with his father-in-law. Though they didn't have many years together Vincent taught Jim all he needed to know about the flooring business. They had become good friends and partners. After Vincent's death in 1993, Jim and Sandy became the new owners of Genuario's and continue today with the family tradition of value and service. They have maintained the dream of Vincent and Roland providing an enduring legacy of American Entrepreneurship based on family loyalty and commitment to the community.